The Challenge
A profitable B2B SaaS that had grown entirely on community + outbound sales. They had no organic presence and were paying $400+ per demo through Google Ads in a hyper-competitive category.
Our Strategy
Built a programmatic SEO engine targeting 6,000+ "how to do X with [platform]" queries. Implemented a custom JS-rendered content system that produces unique, technical, code-containing answers for each query. Added free-tool landing pages that rank for category terms.
Services Provided
SEO Optimization · Content Marketing · Analytics & Attribution
"We were skeptical that SEO could work for a technical developer audience. 5 Kings proved us wrong — and built a content engine that produces qualified demos at scale."— Gleb Petrov, VP Growth, Scriptilabs